Thoughts on A.I. Design

Designers such as myself are being challenged by the rise of artificial intelligence (A.I.) in our workflows. This is not just because we’re using A.I.’s as tools to get things done faster, but also because we’re integrating A.I.’s into our creative explorations at all levels: from brainstorming sessions through ideation and concept development all the way up to prototype testing and user testing.


A.I. design is a new discipline that combines the fields of design and computer science. It’s about designing for machines, not for humans. It’s a relatively new field, but it’s quickly growing in popularity as more and more people realize how important A.I. design will be in the future of technology and human interaction with art machines like MidJourney, Stable Diffusion, and my personal favourite, DALL-E (just to name a few).

A.I. design is a creative field that uses the principles of design to solve problems and create new experiences. It’s not just an art form, it’s a way of thinking about solving problems using all of your resources, including human intuition and machine learning algorithms. I’m able to tap into my deep interests and knowledge of art masters to the most obscure of vintage ephemera, sacred geometrical calculations, and the vastness of historical artwork from all over the world throughout time and space. My goal in this new integration is to create products and services that are useful, delightful, and creatively engaging for benevolent and integrity based endeavors and services around the world and in the cosmos which brings a touch of that “ancient future vibe” aesthetic I sure do love.

Ancient Gold Sphinxes in the Desert, Prompt by @8th Day Create / Midjourney Engine

Where you can see A.I. design most is in the growing recognition of design as a technology-driven discipline, where designers need to think about how machines see and how they create aesthetic solutions.

– Brandon Palma

Design is a technology-driven discipline. As designers, we know that the way we create products, services and experiences has been transformed by technology. It’s up to us to figure out how to use these new tools effectively by understanding their limitations and opportunities.

The term “machine learning” is often used interchangeably with A.I., but these are two different concepts: Machine learning refers to an algorithm or program that learns from experience without being told how (to play chess, recognize images). A.I., on the other hand, refers specifically to self-learning machines that can develop their own intelligence through language comprehension, visual perception (such as facial recognition), audio processing and pattern recognition — all of which require some form of machine learning in order for them to function at scale under real world conditions.

The technology is still in its infancy and far from being 100 percent accurate at understanding what we’re saying and prompting/training it to each of our own personal tastes and aesthetics.

It’s also important to note that A.I. can’t be taught everything we know, so it’s critical that us hue-mans are still involved in the process of development—and that we develop empathy with the user communities we design for while doing so and be ultra mindful of what we proceed to train it with.

Why Integrating A.I. Into Your Workflow Can Benefit Your Creative Explorations

From my personal experience, one can use A.I. to create new tools and services that solve problems in your creative domain. You can also use it to make more efficient use of human time and resources, allowing you to focus on what you do best and giving you time to explore.

But A.I. isn’t just for the tech giants, or even just for companies that are looking to do something new or different. It can be used by any business that wants to improve its customer experience, increase sales and drive down costs.

A.I. will be applied to any industry and help us do more with less. It’s the future of business, and it’s here to stay, and the inevitable feeling I feel is one of supreme harmonics within my own nature towards these tools. It’s the discovery of fire part 2.

September Mural Design

“I wish architecture was still done in the megalithic classical ways, like the ones you find in every country, every continent hiding in plain site. There’s something quite remarkable about it. How could we have constructed them in the past? And more importantly, who designed them?”

I am happy to present for the month of September a 30 piece panel that celebrates the activation of collaboration with A.I. art engine DALL-E 2, which has become my personal favourite engine to use to date. The overall design theme explores an ancient futuristic inspired view of the world, with a civilization design approach to introducing elements that align with the 8th Day Create brand ethos and vibration. The 30 panel piece will roll out on our instagram page, with supporting blog posts for words.


A.I. has the potential to bring us closer together, and it’s important that we keep this in mind when designing with it. It’s easy for us to lose sight of the bigger picture when we’re caught up in the day-to-day tasks of our jobs, but it’s also important not only from a business perspective but from an ethical one as well: As designers and creatives who work closely with technology every day, we have a responsibility to use our skills wisely!

Brandon Laurence Palma is the founder/owner of 8th Day Create. Established in 2014 after an intensive 6 month study of United States Code on money and Lawful Money redemption as coded in 12USC411, 8th Day Create focuses on creative services, graphic design and brand architecture for emerging industries and sacred benevolent endeavors.

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